Dadvertising: Choosy Moms Choose Jif Commercial

“Choosy Moms Choose Jif” has been around for for nearly four decades. Did you ever think a dad would be called “Choosy”?

In 2012 Jif Peanut Butter started incorporating “Choosy Moms and Dads Choose Jif” in their advertising campaigns. I have been a stay-at-home dad for coming up on two years and this is the first time I have seen this and it reminds me why Pat and I started this site.

A place where Stay-at-Home dads, dads who kind of like their kids, parents, Pat, and myself could find information, encouragement and stupidity when we needed some.

Advertising says a great deal about the climate of society. What do people buy into? Growing up, I never would have ever considered witnessing (much less, caring about) peanut butter acknowledging me.

I am seeing the tide of fatherhood change and I am proud to be a father.

at home dad convention ahdn

Event: 19th Annual At-Home Dads Convention


The National AT-Home Dad Network will be hosting it’s 19th at-home dad convention on September 19-20, 2014 in Downtown Denver, CO.

The convention is the 2nd longest-running fatherhood event in the country and still proudly organized by dads for dads. The AHDN (At-Home Dad Network) has tons of information on their website and on Facebook about the event. We are including links and explanations below and encourage anyone that is interested in going to contact us or the AHDN with any questions. We hope to see you there!

National At-Home Dad Network

You can find information about the network, locate dad groups, register dad groups, read at-home dad blogs, etc.

Convention Facebook Page

Get updates, great information on when the best time to book a flight is, and join general discussions about the convention with others that plan to attend.

19th Annual At-Home Dads Convention

Learn what previous attendees said, information about the convention, why you should attend, view the event schedule, and learn the history of the convention.

The Brian Dickson Memorial Scholarship

There is a scholarship fund to help stay-at-home dads who would like to attend the Annual At-Home Dads Convention but cannot because of financial reasons.

If you have any questions about the convention, please feel free to reach out to us or the AHDN. We may not be experts, but we know who to direct questions to and we’re more than happy to help. We really hope to see you there. And if you know a stay-at-home dad, please share this info with them as well.

The Best Tools to (Productively) Gamify Every Aspect of Your Life has compiled some great apps to help “Gamify” every aspect of your life. “Gamification” is way to reward yourself while building better behaviors. Who doesn’t want to turn the mundane into a game? Doing chores around the house, losing weight, counting calories can all be done to better yourself and achieve rewards. One app turns your to-do list into a role play game where you earn gold and experience points by being more productive. Clicking the picture below will gamify your life… in so many productive ways.




5 Ways to Understand Your Stay-at-Home Spouse

5 waysI have been a stay-at-home dad for two years and the most surprising thing to me are the similarities between the male and female experiences.  I will admit it, before I started staying at home, I did not think much of people who did it.  I did not look down on them for what they were doing, I was simply not impressed. Their tales of frustration and loneliness fell on my deaf ears. It reminded me of stories regarding pregnancy. It was an issue, I as a man, would never have to deal with.  After being home full time, I looked to “Dad” groups for support and saw them dealing with issues I thought to be purely feminine.  These men’s wives were asking why the house was not clean, berating them for spending money they had not earned, and wondering where their dinner was.  It was amazing to me that these traditionally chauvinist thoughts were coming from the female breadwinners.  It became clear that these feelings were attached to being the at-home caretaker and not limited to gender.  Many people still think like I once did and marriages have suffered for it.  The only way to love someone is to understand what they are going through, so here are five ways to understand your stay-at-home spouse. Continue reading

35 Clever Life Hacks Every Parent Needs To Know has come up with 35 really clever ideas for parents. Ideas for keeping toys in reach during bath time, helping kids know which shoe goes on which foot, and many more. Our favorite is an idea to help your kids ward off monsters at night all by themselves. That means more sleep for you! Clicking the picture below will change your life… in so many clever ways.



Do-It-Yourself Dads

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The Chicago Tribune ran a great piece on how dads have come a long way in being chief caregivers. It is about how and why families decide to have the dad stay-at-home and their role in today’s society. Our very own Pat Jacobs was interviewed and extremely proud to be a part of such an important article. Take a look at the link below for the article.

Click here for the Chicago Tribune article.

Part of the piece was a video that showcased fellow Dad Blogger, D.A.D (Dad All Day), David Wallach. He talks about why he stays at home and his love, sacrifice, and dedication for his family.

Have you hugged a stay-at-home dad today?